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Backlinks

Backlinks

Backlinks are a great way to give your website an SEO boost. But what exactly are they and how do you use them to boost your website visibility? A backlink, quite simply, is a link that links back to your website. That link can be anywhere and crucially is not on your site or platform […]
Email marketing

Email marketing

Email marketing, and those that rely on it, was thrown a curve ball in the form of GDPR, back in May 2019. It created all sorts of fuss and panic and was responsible for an unprecedented amount of email marketing in the lead up to when it was actually implemented. Oh, the irony and the […]
New Feature: Square

New Feature: Square

As some of you may have seen, we recently integrated Square into theimagefile system. Square is a great piece of software that provides everything your business needs from a financial point of view. Below we have detailed some of the reasons why you should be considering Square as your latest business tool. Related posts: Why […]
Blogging

Blogging

Blogging is like rocket fuel for your site. Here are our top ten blogging tips! PARTNER UP! Call in some favours, offer some in-kind services to pull in some partners who can help drive traffic your way, and theirs. Hopefully, they are already established with their own communities and customers, and they want something you […]
Driving web traffic

Driving web traffic

Driving web traffic to your site is absolutely critical to your business’ success. Being an artistic individual, it would be easy to focus on creating the most beautiful website possible and the seamless display of your best images. Providing the best example of yourself and your work is a definite priority, but if no one […]
May: What’s Coming Up?

May: What’s Coming Up?

As May approaches, the wedding season also comes into full force. However, there is more to May than just weddings. Related posts: Preparing Your Business For Father’s Day 3 Easter Marketing Ideas For Small Businesses 3 Pre-Back To School Marketing Tips Christmas Page Sets 2017!
Discounting

Discounting

Discounting is a difficult strategy to get right, but powerful if done correctly. Discounting too much can devalue your product. Too little discounting may result in you losing out on business. Related posts: One Super-Easy Way To Triple Your Inquiries Discounting The Discount You Need For The January Sales The Art Of Discounting
Customer Reviews

Customer Reviews

The beauty of the internet, and in tandem the brutality, is the access to everything all of the time. Retail, information, stories, images, film, markets, maps, games, ideas….. There is literally no end to the vastness of the thing. Your website or social media presence is therefore open to anyone looking for your service or […]
World Party Day

World Party Day

On 3 April 2019 is World Party Day – a great opportunity for event photographers to boost party coverage and market their business. Related posts: April: What’s Coming Up? Are You Ready For “Back To School”? Graduation & Prom Inspiration The Event Photography Guide To Festival Season
Fun Day

Fun Day

Fun Day is on 1 April 2019 and is a great all-rounder for any photographer. You could market the day as a themed family or portrait session, or you could get props involved and hold a pet shoot to remember. Related posts: Graduation & Prom Inspiration How To Handle Weddings That Over-Run 3 Ways To […]
April: What’s Coming Up?

April: What’s Coming Up?

April is only a couple of days away so below are a few days you might want to market your business to or use as a starting point for blog posts and social media content. Related posts: 10 Simple Ways To Ensure You Have A Successful Black Friday 3 Pre-Back To School Marketing Tips Wedding […]
Single Parent’s Day

Single Parent’s Day

Being a parent is a tough job, let alon juggling life single-handed. Single Parent’s Day is a chance for family photographers to put a new spin on a portrait session. Related posts: 10 Simple Ways To Ensure You Have A Successful Black Friday Mother’s Day Page Sets 2017! 4 Christmas Photo Shoot Ideas For Family […]
Proposal Day

Proposal Day

Proposal Day shares the 20 March 2019 with Kiss Your Fiance Day. Much like its cousin, it is also a prime opportunity for wedding photographers, as many couples are just starting to search for their wedding photographer. Related posts: Kiss Your Fiance Day 4 Photo Shoot Ideas For Boudoir Photographers 3 Back To School Photo […]
New Feature: Custom Access Code

New Feature: Custom Access Code

Every job is different. Sometimes you need to give your client access to downloads, but want them to remain private to the rest of your site visitors. Sometimes you want your client to purchase prints at a special price, while your regular visitors continue to see your usual print and product pricing. Now, you can […]
Kiss Your Fiance Day

Kiss Your Fiance Day

Couples get engaged at every time of year but Valentine’s Day is a particularly popular choice. Couples that did pop the question on Valentine’s Day will most likely now be searching for their wedding photographer. Related posts: The Ultimate Christmas Checklist For Your Business 3 Marketing Tips To Gain Last Minute Christmas Shoppers 4 Christmas […]
World Storytelling Day

World Storytelling Day

The 20 March 2019 is World Storytelling Day. This is a great opportunity for child, baby and family portrait photographers to put a new twist on a traditional photo shoot or potentially offer a special discount. Related posts: The Discount You Need For The January Sales 3 Easter Marketing Ideas For Small Businesses Graduation & […]
Mother’s Day 2019!

Mother’s Day 2019!

Mother’s Day is only a few weeks away – 31 March 2019. I’m sure you are all working away on your Mother’s Day offers and promos, however, we thought you might need a bit of web page inspiration. Below we have designed a page set to really show off your Mother’s Day offers and promos. […]
Genealogy Day

Genealogy Day

The 9 March 2019 is Genealogy Day. On the surface, this might not seem like a day to take note of, however, if you are a family photographer this might be the perfect opportunity to put a new spin on a family portrait session. Related posts: Preparing Your Business For Father’s Day 3 Easter Marketing […]
Wedding Planning Day

Wedding Planning Day

The 1 March 2019 is Wedding Planning Day. Many couples spend months, even years, planning their big day and every wedding is a high-stress event. Wedding planning day is a prime opportunity to share the benefits of hiring a professional wedding photographer, and how that can take some of that stress away from potential clients […]
March: What’s Coming Up?

March: What’s Coming Up?

March is just around the corner so below are a few days you might want to market your business to or simply use as inspiration for blog posts and social media content. Related posts: The Ultimate Christmas Checklist For Your Business 3 Marketing Tips To Gain Last Minute Christmas Shoppers 4 Christmas Photo Shoot Ideas […]
World Ballet Day

World Ballet Day

The 7th February 2019 is World Ballet Day, a yearly organised event that celebrates the beauty of ballet and what it’s become in the world today. This is a prime opportunity for ballet photographers to showcase their work and potentially host a special offer or promo code for any ballet schools they work with. The […]