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Social Media: Taming The Beast

Posted on August 18, 2014 by Rich under Sales and Marketing, Social Media and Blogging
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Tweet To say that social media for photographers is not important is like saying we have no need for cars. Some may argue vociferously with that comparison but as with the advent of the car, humanity has gone through another major technological advancement in the last ten years. This means that the digital environment is […]

Trusted expertise, the best sales tool

Posted on May 25, 2015 by Rich under Sales and Marketing
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TweetTrusted expertise, the best sales tool – fact! “Men of genius are admired, men of wealth are envied, men of power are feared, but only men of character are trusted.” Zig Ziglar One of the great foundations of good sales practice is establishing trust between seller and buyer. And this trust is built on integrity […]

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