Are you ready for 21st April ?
Google rarely gives advanced information about changes to its algorithm. So when Google recently announced the date and focus of their algorithm changes we knew it was going to be a serious update.
They said:
Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.”
So, it is time to make sure that you have a mobile-friendly website. Google has made it easy to test things by creating a tool where you can enter your web address and get an instant result. You can try it out here: https://www.google.com/webmasters/tools/mobile-friendly/ . Now is the time to make sure that you are not going to be affected negatively by this update.
All websites built on theimagefile system automatically have a mobile-friendly site already with mobile-friendly client galleries, shopping cart, cropping tools and payment options. The mobile version is lean – no logos or background images – this is by design to make your site fast for visitors.
So what should you do?
Check your website either on a mobile phone or using the mobile-friendly Google tool to
make sure that you haven’t added fixed width content like a widget or table which will not display properly.
If you do experience any issues you can add CSS classes to your page content to either scale or completely remove that content from your site while being viewed on a mobile device.
We have introduced three new mobile-friendly CSS classes which you can assign to objects in the rich text editor.
Already have your own solution sorted?
On a per-website basis, you can rename your website to include “no mob” in the site name at My Websites > Use my Domain Name > Domain Name and Access (i.e. “Main no mob”). We will not use our automatic mobile-detection and presentation.
You still have a month to go through things but don’t leave it to the last minute!
