TweetIt is now universally accepted and proven that film is the most consumed type of content. It’s partly because it is so easy to create by everyone with a phone, and YouTube is a phenomenally popular platform to consume this content on. Publishers, brands and media companies are also placing a very large part of […]
TweetSadly, the costs of living and running a business are always going to rise. The consistent challenge for any business is how to reflect this in the prices charged to protect one’s profit margins. No customer welcomes news about price increases, and the truth be told, no photographer likes sharing this news either. Large businesses […]
TweetPeople often need incentives to make purchases, especially in a retail climate which is shifting towards purchasing less. Buying is now a more considered affair where company credentials are being studied, as well as the product which is being sized up. Ethical values, financial transparency, sustainable supply chains, locally-sourced materials, satisfactory employee conditions – these […]
Tweet Competitors, ah, those darn annoying competitors! I guess they keep us on our toes but standing out from your competitors is no easy task in the world of photography. You may think you take better photos/provide a better service than your rivals. But to the new customer, how do you convey this?
Tweet As the launch of the General Data Protection Regulation (GDPR) nears (25 May 2018) I wanted to bring you up to date with what theimagefile is doing to smooth the way in making sure your website is ready and compliant. First, here’s some background on what we are doing and to put minds at […]