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Seasonal Marketing Ideas

Mother’s Day Page Set 2018!

Mother’s Day is only a couple of weeks away. This means preparing your business for a boost in sales and bookings, not to mention a new Mother’s Day page set to download!

The new Mother’s Day page set is completely customisable so you can alter it as you see fit. Perhaps to suit your customer needs better and to meet your business requirements more accurately? It’s absolutely fine for you to use the images displayed on the example page set however, we suggest that you change them to show your own work. This will give a better example of your unique style and show clients exactly what they are investing in. 

We’ve given four offer ideas to inspire you (not all shown below). These include; Our Mum, Mum-To-Be, New Mum and Mummy and Me. We’ve included a few examples below!

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New Valentine’s Day Page Set 2018!

Valentine’s Day is only a few weeks away so it’s time to get promoting. We’ve created some Valentine’s Day page sets to give you some inspiration for what you could be offering your clients. You can easily download the Valentine’s Day page set into your website here. This is a really great tool for boosting sales, especially at this quieter time of year, and for increasing search engine optimisation. We have created an engagement session, boudoir session and pet session offer as an example, however, you can customise that images and text to better suit your business and customer base. 

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The Art Of Discounting

In some ways, discounting is a pricing concept but really, it’s a marketing concept too. When thinking about using discounts, consider how this discount compares to other promotional marketing strategies that you could implement, for example; promoting products and services on your blog and social media accounts or offering a free gift with purchases over a certain price bracket. 

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Seasonal planning

The holiday periods and unique seasonal events provide moments when we as a society are on alert for ideas and opportunities to show our creativity. This often comes in the form of decorations, gifts and accessorising or reinventing things we already own. This creativity is an opportunity for photographers to provide ideas and incentivise people to use your products.

The big seasonal opportunity is of course Christmas. In spite of the much-vaunted dread as the adverts start appearing in early autumn, completely wrong of course, it still commands our attention and spending power. This is because it arrives at the end of the year. The natural time to reflect and make a tangible effort to spoil those close to us in a show of love and gift buying. But how to cut through and provide the inspiration we all so desperately need?

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