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7 Ways Email Marketing Can Bring Success To Your Photography Business

This article is written and provided by Freddie Tubbs. Freddie Tubbs is an email marketing professional at Australian Help. He is writing Academized study blog and is a guest writer at the Atlantic and Bigassignments blog. We’re thrilled to share his email marketing advice for photography business. Thank you for sharing your insights and knowledge with us! 


Running a photography business is hard work. On top of being a photographer, you’re also a website operator, a manager, an accountant, a customer service advisor, a social media manager and, of course, a marketer.

If you’re trying to get your business out there in front of the masses to secure sales, you may have heard of email marketing, but how often do you use it to promote your business and connect with your customers?

Today, we’re going to explore seven key ways you can use email marketing to your advantage, helping you to promote your photography business effortlessly.

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Business Review: Social Media

Many of us use social media to boost business, and if you do it’s important that you take care of it, keep it updated and looking it’s best. The easiest way to do this is by doing regular social media reviews and having a clear plan for how your business can use social channels such as Instagram, Facebook, Twitter and Pinterest to increase your chances of success. 

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Selling on social media

Selling on social media is now becoming the norm. For small, often locally-facing, photography businesses they are super challenging to maintain. They are becoming less and less common, as other methods of selling become more popular.  The alternatives in this digital age are obvious and prolific in terms of their reach and choice. But how can you make them work to your advantage? Where should you put your energy?

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Social media in 2018

2018 is a momentous year in most respects, including the use of social media to capture just about everything that is vitally important and completely irrelevant. As a sales and marketing channel for small businesses, social media presents a great opportunity to make small seem BIG. And to piggyback news and events in ways that were not possible before it came along.

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