Here at theimagefile we love seeing the wonderful work our customers create and hearing how their businesses are booming. Today we wanted to showcase a beautiful website created by our Website Design team in collaboration with lifestyle and portrait photographer Diana Steer. In our opinion this website ticks pretty much every box when it comes to perfect design and brilliant marketing.
The first thing you may notice when browsing through Diana Steer website is that her specialist area of photography is obvious throughout. Her awesome logo is not only fun and girly but also simple and sophisticated. We love how Diana has drawn the main colour scheme in her logo throughout the rest of her site – on the navigation items, separators and website specific images. It really brings the website together while still showing off her style.
Diana has mastered the use of website specific images, some of which you may recognise if you read our past blog post on the subject. These beautiful images not only look fantastic but continue Diana’s colour scheme and style throughout the site as well as furnishing purely informative web pages. Similarly, it’s lovely to see a photograph of Diana herself, as so often a self-portrait is ignored. For clients this is a great bonus as everyone likes to know who they are contacting and will potentially be working with; a self-portrait is great for building trust and credibility.
Finally, Diana is nothing if not transparent about what she is offering her clients. “The Experience” web page explains exactly what she intends to achieve at each shoot while her “Prices” page clearly outlines the price for each shoot as well as paying etiquette. This is so important for customers as no one wants to contact a business only to find out that they are in a different bracket!
To see more of Diana Steer check out her website for yourself!