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Price Plan Discounts Update

Price Plan Discounts Update

  Two small updates on the price plans discounts.  We know that using price plan discounts increases your photo print and product sales, which is why you might have a number of different sales incentives within each of your price plans. Previously we would display all discounts expanded on the page, however with many discounts or if ...
Print Lab Credit System

Print Lab Credit System

Theimagefile has developed a credit system that allows you, as partner print labs, to offer cost-of-goods credits to photographers. It’s a great system that can be used to reward photographers for signing up to your lab/email list, as a refund, or reward or to encourage sales during a specified time period.   Related posts: Webpages 101: What To Do With Your ...

Advanced Contact Page Update!

We’ve made even more updates to our Advanced Contact Page. You can now position content, such as an image, location map, social media feed next to your contact form. The second text area can now be positioned: Below everything (default setting) Left of the contact form (separate column) Left and below the contact form (wrap around) Right ...
Focus On…Niki Simpson!

Focus On…Niki Simpson!

  Niki Simpson, based in Surrey, is an award-winning botanical illustrator and recognised author. Niki’s aim is to present contemporary botanical images in an accurate and detailed way, while pioneering the photographic movement in botanical illustration. Her images are beautifully inspiring. We hope you enjoy…   Related posts: Focus On…John Kelly Focus On….Peter Barlow! Focus ...
Changes to the Advanced Contact page

Changes to the Advanced Contact page

Following the addition of Google reCAPTCHA, another small change to the advanced contact page to help with your site design and the requests for squeeze page options. You can now select the form label positions to display either to the left of the form field or to display just above the form field.  Simply select or edit ...
Do You Give The Right Impression To Your Visitors? (Part 3)

Do You Give The Right Impression To Your Visitors? (Part 3)

Customer service is an incredibly important part of making your business a success. Regardless of which field of business you are in and whether you are part of a large international company or are self-employed, there are certain (incredibly simple) customer service skills that you need to master. Below we have included a list of ...
Marketing: Content Marketing

Marketing: Content Marketing

The buzz words in marketing for the last year or two have been ‘social media’ and ‘content marketing’, for good reason. Social media has driven brand conversations between consumers and content marketing has been the currency of that conversation, in the form of images and videos facilitating storytelling. Related posts: Have You Spring Cleaned Your Business? The ...
Google reCAPTCHA!

Google reCAPTCHA!

In celebration of Safer Internet Day we wanted to draw your attention to a new system that we have implemented within theimagefile. Recently Google has introduced its revamped and highly improved reCAPTCHA system. reCAPTCHA is a free service designed to protect your website from spam and abuse. For years, many of us have prompted our ...
Do You Give The Right Impression To Your Visitors? (Part 2)

Do You Give The Right Impression To Your Visitors? (Part 2)

The science of colour has been an area of increasing research for the past few years and has changed how colour is viewed by businesses throughout the world. We now know that colour is one of the most important design aspects of any business, it will decide how memorable you are, how responsive your target market is and ...
Do You Give The Right Impression To Your Visitors? (Part 1)

Do You Give The Right Impression To Your Visitors? (Part 1)

In order for any business to succeed it needs to have a retail strategy. A retail strategy is… “a marketing plan that details how a business intends to offer its products or services to consumers and influence their purchases”. For a high street shop, this is easy as they can use their location, shop name, ...
Social Media: The do’s and dont’s

Social Media: The do’s and dont’s

It really is a digital jungle out there and finding the right way to present yourself amongst all the noise is difficult when you consider all the options. In this post, we give you some top tips on the do’s and dont’s for social media. Related posts: Social Media: Taming The Beast Social media: Advertising ...
What Makes A Good Domain Name?

What Makes A Good Domain Name?

Deciding on a domain name is one of the most important decisions a company can make. A domain name is like a first impression – it hints at our age, culture, personality and style. Since domain names began they have been taking the cyber world by storm, flying off the shelves before we have time to ...
Why You Should Put Your Prices On Your Site?

Why You Should Put Your Prices On Your Site?

For most photography business owners, one of the most controversial decisions to make is whether to post pricing information on their websites. As Hubspot explains; clients dislike the idea of posting prices on their website because “it’s not done in our industry”, “what happens if my competition sees it?”, “all our pricing is custom, nothing is standard” or ...
Throwback Thursday – Email Mailing Lists!

Throwback Thursday – Email Mailing Lists!

For this Throwback Thursday post we wanted to focus on the importance of email mailing lists and how they can be a benefit to your business. Email mailing lists, much like traditional mailing lists, are a way of using emails to distribute specific information to many Internet users and have become increasingly valuable over the past ...
Sales: Sales techniques

Sales: Sales techniques

If you Google sales quotes, these are some of the results you get. Any honest salesperson will tell you that 90% of those quotes are correct and that attitude, motivation, desire and sheer enthusiasm are key sales techniques helping you gain success in business. Having a great product helps enormously of course. Related posts: Selling ...
Focus On…Anthony Gould-Davies!

Focus On…Anthony Gould-Davies!

For this “Focus On…” I had the pleasure of interviewing an incredibly talented and charismatic photographer based in London. Having been involved in every genre of photography; from portraits and weddings to boudoir, fashion and commercial for the past twenty years as well as directing several television programmes, it was an honour to meet Anthony Gould-Davies… Related ...
The SWPP Convention Is Here!

The SWPP Convention Is Here!

Theimagefile is attending the SWPP Convention from Friday 16 January – Sunday 18 January 2015. We will be on stands M34/35 so come and say hi! 🙂 Related posts: SWPP Conference! ...
Throwback Thursday – File Recovery!

Throwback Thursday – File Recovery!

This Throwback Thursday we wanted to focus our attention on a common fear among photographers – accidentally deleting a file or collection. Now within theimagefile, accidentally deleting these important files or folders are not as bad as it seems. This article focuses on the ways of recovering them… Firstly we’re going to focus on the recovery ...
Promoting Your Business Online!

Promoting Your Business Online!

Following on from our article “Refresh Your Business!” we have combined the last two business goals; promoting a business more and increasing communication with customers. Every business regardless of size or industry needs to promote and market their services to a customer base. However, it can be hard knowing which promotion route to take. This article focuses ...

Jim’s App Picks!

Every year at least 45% of us make new years resolutions, however statistically only 8% are successful in achieving their goal. The three most common goals for the new year are to lose weight, get organized and spend less, save more. So I’ve found some really helpful apps to keep you motivated and on track during 2015… Related ...
Valentine’s Day Page Sets!

Valentine’s Day Page Sets!

   Over the past few weeks we’ve been preparing a programme focused on sales and marketing, so we’re excited to launch the first part – Valentine’s Day page sets! Get ready to spread the love.. Related posts: School Photographers – Print Packs and Proof Cards – The Online Solution! Get Ready To Spread The Love! Webpages 101: ...