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The Importance Of Using Quality Picture Mounts

 Today we have a guest post from the fantastic company Cadremont who produce high-quality professional picture mounts for photographers and artists. Below they discuss why it is so important to use quality picture mounts in your creative business.  As professional artists and photographers, we create work not only for ourselves but for others to ...
Boosting profits

Boosting profits

Boosting profits alongside your everyday, bread and butter business means doing things a little differently. Like taking a holiday to revive the senses or taking a stroll to break the cycle. Finding quick-fire and longer term ways to add some extra to the bottom line requires some creativity and a blast of energy. Related posts: ...
Why You Should Be Creating An Email List

Why You Should Be Creating An Email List

Email lists have been around for years but recently, they have gained popularity. It can seem like everyone is starting an email list but no one really knows why they should. Today we’re discussing why you should start creating an email list and which programmes you could use to make things a little easier and ...
Milestones You Could Offer For Baby’s Second Year

Milestones You Could Offer For Baby’s Second Year

As a newborn photographer, you should be constantly looking for ways to increase business and tie past clients in. After all, it’s easier to keep a current client than finding a new one. One way of doing this is to offer parents a baby’s second-year milestone package. Below we have included a few milestone ideas ...
5 Quick SEO Tips For Small Businesses

5 Quick SEO Tips For Small Businesses

The Internet is growing all the time. In 2013 Google produced a publication explaining the steps it took to decide where websites appeared in the search results. At that time it said that the web was made up of “over 30 trillion individual pages”. Last year in November 2017 there were roughly 130 trillion pages. That’s ...
Growing the business

Growing the business

Growing the business is a constant driving force for ambitious owners. In this age of fast-growth, companies who do not really own anything but a service (Uber, Facebook, Airbnb) and boom-and-bust valuations, the temptation with any business is to grow as quickly as possible. Related posts: Preparing Your Business For Father’s Day The Importance of ...
3 Ways To Promote and Market Your Wedding Photography Business

3 Ways To Promote and Market Your Wedding Photography Business

The wedding photography industry has changed massively over the past 20 years, not only in terms of camera kit but also in photographic style. However, there is one way in which old-school methods still work – promotion and marketing. Most wedding photographers still get future bookings by attending wedding fairs and via word of mouth.  Related ...
Getting Started With Twitter For Small Businesses

Getting Started With Twitter For Small Businesses

Social media has been a large part of our lives for many years now and for many of us, it is the primary form of communication with friends, family, businesses and colleagues. One of the biggest social media platforms in the world is Twitter which is renowned for getting your name in front of a ...
Baby Milestone Sessions To Offer

Baby Milestone Sessions To Offer

Baby milestone sessions are a great way of boosting your newborn photography business. Most of us will have heard of the Cake Smash session to celebrate baby’s first birthday, but what other milestone sessions could you offer?  Related posts: 4 Ways To Boost Your Newborn Photography Business Milestone Sessions You Could Be Offering Mother’s Day ...
After sales

After sales

After sales is a real buzz word right now, and is here to stay. There is a real trend for customer attention post shoot. Make sure your client has every opportunity to continue being a customer. Offer the greatest level of service of satisfaction. However, there a fine line between customer care and annoyance. Also, ...
4 Ways To Boost Your Newborn Photography Business

4 Ways To Boost Your Newborn Photography Business

When you’re running a business, you should always be thinking of ways to boost bookings, sales and income. The same applies when you’re running a photography business. Here are four ways that you can boost business, specifically for newborn photographers.  Related posts: Baby Milestone Sessions To Offer 7 Sales Tips For Newborn Photographers Milestone Sessions ...
Summer Moodboard

Summer Moodboard

After this endless winter, I think we could all do with a bit of summer sunshine so we have put together a little summer mood board. We love everything that summer has to offer. Not just the potentially great weather but also the food, colours and flowers.  Food comes in all forms during the summer ...
6 Selling Tips For Wedding Photographers

6 Selling Tips For Wedding Photographers

As a wedding photographer, you are in the lucky position that newly married couples want to keep their wedding pictures for many years to come and are therefore quite an easy audience to sell to.  As mentioned before, a large number of wedding photographers are choosing to sell to the couple in-person before putting the ...
Selling

Selling

Selling is an art which takes many different guises. Master it, complimented by your fantastic photography, and you will be on to a winner. There’s no point in being a great photographer if you aren’t selling anything. You’ll soon have to look elsewhere to pay the bills. You need to be great at both; snapping ...
Promoting Your Father’s Day Offers

Promoting Your Father’s Day Offers

Father’s Day isn’t many weeks away so it’s time to start promoting our offers and discounts so that we can increase sales and bookings. But how are you going to tell people about your new offer or discount? Here are five ways to promote your Father’s Day offer.  Related posts: 8 Ways To Prepare Your ...
A Simple Guide To Becoming A Wedding Photographer

A Simple Guide To Becoming A Wedding Photographer

We are at the start of the wedding season and after the beautiful Royal wedding last weekend, we wanted to share a really simple guide to wedding photography for anyone who is considering becoming a wedding photographer or for those who have thought of expanding into the genre.  Related posts: So You Want To Be ...
New Father’s Day Page Sets 2018!

New Father’s Day Page Sets 2018!

This year Father’s Day is on the 17 June 2018 so it’s time to start preparing your business for the increase in bookings and sales and getting your special offers out there to potential customers. So, we have some new Father’s Day page sets to get you started and to provide inspiration.  Related posts: Mother’s ...
GDPR: Forms

GDPR: Forms

GDPR comes into practice on 25 May 2018, just one week away, so we need to get consent forms completed. The GDPR defines consent as:  Freely given, specific, informed and unambiguous consent; which informs subscribers about the brand that’s collecting the consent and provide information about the purposes of collecting personal data.  Below we have ...
5 Marketing Tips For Your Small Business On Facebook

5 Marketing Tips For Your Small Business On Facebook

Facebook is now more than just a meeting place for friends and has developed into a venue for businesses to market themselves through interaction with customers and promotion. We have five ways of marketing your small business on the platform.  Related posts: How To Use Facebook For Business 10 Facebook Post Ideas For When You’re ...
New Chillblast Photo Editing Systems For Theimagefile!

New Chillblast Photo Editing Systems For Theimagefile!

Some of you will have heard of Chillblast before, but for those of you who haven’t, here is a little backstory. Chillblast make PC’s.  Really good PC’s that are fast and reliable.  They make  PC’s that specialise in certain fields – one of those being imaging.  They win industry awards and have been independently voted as ...
GDPR: Cookies Policy

GDPR: Cookies Policy

The GDPR deadline is creeping up on us, so it’s time to sort out our cookie policies. Cookies have become a common occurrence on the web and are used to collect data and analytics for marketing purposes. They are mentioned only once in the EU General Data Protection Regulation but it’s still important to make sure ...