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GDPR: How To Manage Existing Email Subscribers

GDPR: How To Manage Existing Email Subscribers

GDPR (also known as EU General Data Protection Regulation) is considered one of the most important changes to data privacy regulation in the last 20 years and it comes into practice on 25 May 2018. That means we haven’t got long to get our acts together. So, today we are going to cover everything you need […]
Christmas is coming

Christmas is coming

Christmas is coming. Am I mad? It’s only April. Christmas and other seasonal events do come around so quickly. Easter. Wedding anniversaries of clients. Birthday’s, etc. Why does there never seem to be enough time to effectively take advantage of these prime periods? It’s down to our planning, or lack of it, in most instances. […]
5 Ways To Network When You’re An Introvert

5 Ways To Network When You’re An Introvert

For those of us classed as “introverts”, networking is a time filled with avoiding eye contact, pretending to look for someone vacantly in the middle distance, busing yourself on your phone or getting drinks as well as making multiple trips to the loo. It can seem excruciating at the time, but this doesn’t have to […]
7 Ways Email Marketing Can Bring Success To Your Photography Business

7 Ways Email Marketing Can Bring Success To Your Photography Business

This article is written and provided by Freddie Tubbs. Freddie Tubbs is an email marketing professional at Australian Help. He is writing Academized study blog and is a guest writer at the Atlantic and Bigassignments blog. We’re thrilled to share his email marketing advice for photography business. Thank you for sharing your insights and knowledge with us!  [line] Running a photography business […]
Sales techniques

Sales techniques

Sales techniques have been transformed in the digital age. They’ve changed the fabric of almost every facet of life and the way we operate our systems of work and business. That does not mean that we should change the way we sell, generate business or communicate with prospects.  The mechanism may have changed but the […]
Why You Should Build A Business Community

Why You Should Build A Business Community

There is often an independent streak that runs through the self-employed. There is a feeling that you have to do everything by yourself – make all the tough decisions, deal with all the challenges and keep the motivation flowing. Not only is this stressful and at times overwhelming, but also can be very lonely. After […]
The Best SEO Practices For Your Website

The Best SEO Practices For Your Website

To grow your business you need to increase its visibility to not only get in front of potential customers but also stand out from your competition. There are many ways to do this, both online and offline. The most common (and easiest) method is to use search engine optimisation.  Related posts: A Guide To Off-Site […]
Referral sales

Referral sales

Referral sales are a dark art. Master it, and you will be on to a winner. Any salesperson will tell you that the hardest thing to do is to cold call. Building a relationship on the other end of a line? Finding common ground? Moving the conversation on to a business focus? Determining a price? […]
Review On Theimagefile!

Review On Theimagefile!

We just wanted to say a big thank you to Kam Assi for his glowing review on theimagefile. It’s full of kind words and is much appreciated. You can read theimagefile’s review right here as well as view the rest of this fantastic blog!    Related posts: So You Want To Be A Nursery Photographer… […]

GDPR – The Photographer and personal data

After four years of debate, the General Data Protection Regulation (GDPR) was ratified by the European Union and will now become law from 25 May 2018. The regulation purpose is to establish one single set of data protection rules across the whole of Europe. Organisations and businesses outside the EU are subject to this regulation […]
GDPR – General Data Protection Regulation – 25th May 2018

GDPR – General Data Protection Regulation – 25th May 2018

As the launch of the General Data Protection Regulation (GDPR) nears (25 May 2018) I wanted to bring you up to date with what theimagefile is doing to smooth the way in making sure your website is ready and compliant. First, here’s some background on what we are doing and to put minds at ease. […]
The Photography Show 2018!

The Photography Show 2018!

We will be attending The Photography Show from 17-20 March 2018, so if you are attending it would be great to see you on stand B63!  Related posts: SWPP Convention 2018! Partner Lab Point 101 Joins Theimagefile! 15% Off Everything With Dadfords The Photography Show 2017!
March Moodboard

March Moodboard

Related posts: Moodboard: July Moodboard: October Engagements Moodboard: October Family Moodboard: December Engagements
Mother’s Day Page Set 2018!

Mother’s Day Page Set 2018!

Mother’s Day is only a couple of weeks away. This means preparing your business for a boost in sales and bookings, not to mention a new Mother’s Day page set to download! The new Mother’s Day page set is completely customisable so you can alter it as you see fit. Perhaps to suit your customer […]
Business Review: Email Marketing

Business Review: Email Marketing

Creating a successful email marketing strategy and campaign takes a lot of time and effort. You’ve had to think of ideas, do some research and put in time to craft well-thought-out email campaigns. But how many times do you take a step back and review its performance? Let’s be honest, probably not that often.  Without reviewing […]
Moodboard: February Weddings

Moodboard: February Weddings

February weddings are beautifully warm and cosy.    Related posts: Moodboard: September Weddings Moodboard: October Weddings Moodboard: November Weddings Moodboard: February
Business Review: Social Media

Business Review: Social Media

Many of us use social media to boost business, and if you do it’s important that you take care of it, keep it updated and looking it’s best. The easiest way to do this is by doing regular social media reviews and having a clear plan for how your business can use social channels such […]
Moodboard: February

Moodboard: February

February is a mixed bag for many of us. The days are still a bit dark and gloomy. The rain is still coming down in torrents. However, the promise of Spring is making its way into the air.  Related posts: Moodboard: August 15 Things You Can Do In Ten Minutes Or Less To Build Your […]
Moodboard: January Weddings

Moodboard: January Weddings

January weddings are so dramatic – from the colours and flavours, to the dress and the weather.  We love the rich, dark hues that are mixed with sparkling white at this time of year. It’s such a classic look and yet ever so glamorous.  We also love how beautiful, rich food comes out at this […]
Business Review: Website

Business Review: Website

Every business needs an effective and attractive website to thrive. In order to keep your website in tip-top shape, you need to take care of it. Think of your website like your car. With a car, you need to get regular oil changes and services to avoid a drop in the vehicle’s performance or the […]
Selling on social media

Selling on social media

Selling on social media is now becoming the norm. For small, often locally-facing, photography businesses they are super challenging to maintain. They are becoming less and less common, as other methods of selling become more popular.  The alternatives in this digital age are obvious and prolific in terms of their reach and choice. But how […]