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GDPR – The Photographer and personal data

After four years of debate, the General Data Protection Regulation (GDPR) was ratified by the European Union and will now become law from 25 May 2018. The regulation purpose is to establish one single set of data protection rules across the whole of Europe. Organisations and businesses outside the EU are subject to this regulation […]
GDPR – General Data Protection Regulation – 25th May 2018

GDPR – General Data Protection Regulation – 25th May 2018

As the launch of the General Data Protection Regulation (GDPR) nears (25 May 2018) I wanted to bring you up to date with what theimagefile is doing to smooth the way in making sure your website is ready and compliant. First, here’s some background on what we are doing and to put minds at ease. […]
The Photography Show 2018!

The Photography Show 2018!

We will be attending The Photography Show from 17-20 March 2018, so if you are attending it would be great to see you on stand B63!  Related posts: SWPP Convention 2018! Partner Lab Point 101 Joins Theimagefile! 15% Off Everything With Dadfords The Photography Show 2017!
March Moodboard

March Moodboard

Related posts: Moodboard: July Moodboard: October Engagements Moodboard: October Family Moodboard: December Engagements
Mother’s Day Page Set 2018!

Mother’s Day Page Set 2018!

Mother’s Day is only a couple of weeks away. This means preparing your business for a boost in sales and bookings, not to mention a new Mother’s Day page set to download! The new Mother’s Day page set is completely customisable so you can alter it as you see fit. Perhaps to suit your customer […]
Business Review: Email Marketing

Business Review: Email Marketing

Creating a successful email marketing strategy and campaign takes a lot of time and effort. You’ve had to think of ideas, do some research and put in time to craft well-thought-out email campaigns. But how many times do you take a step back and review its performance? Let’s be honest, probably not that often.  Without reviewing […]
Moodboard: February Weddings

Moodboard: February Weddings

February weddings are beautifully warm and cosy.    Related posts: Moodboard: September Weddings Moodboard: October Weddings Moodboard: November Weddings Moodboard: February
Business Review: Social Media

Business Review: Social Media

Many of us use social media to boost business, and if you do it’s important that you take care of it, keep it updated and looking it’s best. The easiest way to do this is by doing regular social media reviews and having a clear plan for how your business can use social channels such […]
Moodboard: February

Moodboard: February

February is a mixed bag for many of us. The days are still a bit dark and gloomy. The rain is still coming down in torrents. However, the promise of Spring is making its way into the air.  Related posts: Moodboard: August 15 Things You Can Do In Ten Minutes Or Less To Build Your […]
Moodboard: January Weddings

Moodboard: January Weddings

January weddings are so dramatic – from the colours and flavours, to the dress and the weather.  We love the rich, dark hues that are mixed with sparkling white at this time of year. It’s such a classic look and yet ever so glamorous.  We also love how beautiful, rich food comes out at this […]
Business Review: Website

Business Review: Website

Every business needs an effective and attractive website to thrive. In order to keep your website in tip-top shape, you need to take care of it. Think of your website like your car. With a car, you need to get regular oil changes and services to avoid a drop in the vehicle’s performance or the […]
Selling on social media

Selling on social media

Selling on social media is now becoming the norm. For small, often locally-facing, photography businesses they are super challenging to maintain. They are becoming less and less common, as other methods of selling become more popular.  The alternatives in this digital age are obvious and prolific in terms of their reach and choice. But how […]
4 Photo Shoot Ideas For Boudoir Photographers

4 Photo Shoot Ideas For Boudoir Photographers

Valentine’s Day is the ultimate holiday for boudoir photographers. It’s a time for love, lust, sexiness and a little cheekiness thrown in for good measure. We’ve already created Valentine’s Day page sets for you, but here are also four photo shoot ideas just for boudoir photographers! Related posts: Preparing Your Business For Father’s Day The […]
New Valentine’s Day Page Set 2018!

New Valentine’s Day Page Set 2018!

Valentine’s Day is only a few weeks away so it’s time to get promoting. We’ve created some Valentine’s Day page sets to give you some inspiration for what you could be offering your clients. You can easily download the Valentine’s Day page set into your website here. This is a really great tool for boosting […]
Winners of Best Professional Website Provider 2017!

Winners of Best Professional Website Provider 2017!

We are thrilled to announce that we are the winners of Best Professional Website Provider from the SWPP Trade Awards! We want to say a big thank you to everyone who voted for us and helped us reach this achievement.  Related posts: SWPP: October Award Recognitions Should You DIY Your Website Or Hire A Designer? […]
Moodboard: January Engagements

Moodboard: January Engagements

January engagements are lovely. They really encompass that feeling of new beginnings and something exciting about to happen.  One of our favourite things about January engagements is the use of deep, moody colours. This month is the time of rich burgundies, deep greens and classic black. These colours give a dramatic feel to the images, […]
Business Review: Networking

Business Review: Networking

Networking is often associated with the corporate world and tends to conjure up an image of high-flyers in business suits trying to move up the ranks and rub shoulders with other influential members of the industry. However, networking is an area that should be used by anyone with a business, including the self-employed small business […]
The Art Of Discounting

The Art Of Discounting

In some ways, discounting is a pricing concept but really, it’s a marketing concept too. When thinking about using discounts, consider how this discount compares to other promotional marketing strategies that you could implement, for example; promoting products and services on your blog and social media accounts or offering a free gift with purchases over […]
Business Review: Advertising

Business Review: Advertising

Last week, we spoke about reviewing your business plans for the new year. Today, we are going to discuss reviewing your advertising from last year and some things to take into account for 2018, so that you can be sure you’re getting as much bang for your buck as possible.  Related posts: 10 Simple Ways […]
Social media in 2018

Social media in 2018

2018 is a momentous year in most respects, including the use of social media to capture just about everything that is vitally important and completely irrelevant. As a sales and marketing channel for small businesses, social media presents a great opportunity to make small seem BIG. And to piggyback news and events in ways that […]
Business Review: Business Plans

Business Review: Business Plans

With a new year comes the need to refresh and renew and what better place to start than with a business plan. A good business plan is the cornerstone of every small business. It reminds you of your goals and intentions throughout the year and keeps you on track to achieve them. The key to […]