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Moodboard: November Family

Moodboard: November Family

November family portraits are so wonderful and are the start of the Christmas magic for us. They are the perfect end to this month and lead up to December. The colours at this time of year are beautiful. The use of whites, greys, blacks and cool blues completely epitomise winter and perfectly complement the chilly […]
Moodboard: November Weddings

Moodboard: November Weddings

Despite often being overlooked due to the beautiful light offered by September and October, November weddings have so much to offer.  We love the fading light that November brings. It gives couples the opportunity to embrace indoor venues – from the elegance and glamour of historic houses to the rustic charm of barns. This is […]
3 Ways To Sell To Last Minute Shoppers

3 Ways To Sell To Last Minute Shoppers

Last minute shoppers contribute to a large portion of most Christmas retail sales. Although you may think that December is a time to wind down your Christmas marketing, it’s worth plugging away a little longer to capture those last minute purchases. So how do you make the most of last minute shopping?  Related posts: 3 […]

MPA: 2017-2018 Award Winners!

The MPA has recently announced their 2017-2018 award winners, and we are thrilled to congratulate a number of our members!  Related posts: SWPP: October Award Recognitions Let’s Make Some Fireworks! October Round Up! Mother’s Day Page Sets 2017!
Sales Plan

Sales Plan

In tandem with your marketing plan, sales plans should ideally go in hand-in-hand as much as possible. One should support the other and vice-a-versa to present a coherent path for yourself and all customers to follow. This applies to your individual photography products right through to attracting corporate customers or large-scale, long-term projects. Related posts: […]
8 Ways To Prepare Your Business For Christmas

8 Ways To Prepare Your Business For Christmas

There aren’t many weeks between now and Christmas. Hard to believe I know. Christmas is a hectic time of year for everyone – even the list-aholics amongst us. It can be tricky to keep track of everything that needs to be done, from customer orders and enquiries to all our own festive plans this season.  Well […]
Ashley Franklin: Awards and New Workshop!

Ashley Franklin: Awards and New Workshop!

We are delighted to celebrate the success of one of our members; Ashley Franklin who won Landscape Photographer of the Year and a Gold Award from the SWPP. Not only is this a massive success, but has also inspired a new workshop opportunity. Here are some words from Ashley himself:  Related posts: Should You DIY […]
Moodboard: November Engagements

Moodboard: November Engagements

November engagements are so exciting. There is a nip in the air, a definite move towards winter and the occasional twinkle of Christmas lights.  November is the perfect opportunity to embrace what most of us would consider “trickier weather” and show that it can be just as beautiful as a hot, summers day. We love […]
Partner Lab Christmas Deadlines 2017

Partner Lab Christmas Deadlines 2017

There aren’t many weeks to go before Christmas (hard to believe I know). So that your products get to your clients in time for Santa’s sleigh, we thought we’d give you a heads up about the Christmas closing dates for our partner labs. So make sure all orders are in by the following dates!  Related […]

SWPP: October Award Recognitions

The SWPP recently announced their October award winners and we are delighted to congratulate Ashley Franklin, Mel Taylor and Stephanie Williamson who received Highly Commended.  Related posts: Congratulations to Paul Hindmarsh! Should You DIY Your Website Or Hire A Designer? SWPP Convention 2018! Congratualtions Derek Snee!
Marketing Plan

Marketing Plan

Creating a robust and well thought out marketing plan for 2018 will particularly relevant for all businesses. Especially photographers! 2018 will undoubtedly be very challenging. The number of photographers without a marketing plan is staggering. Think of yourself not as a photographer, but as a marketer of a photographic business. Everything you do should have […]
Moodboard: November

Moodboard: November

November is here! This month is the start of, dare I say it, the lead up to Christmas. It’s hard to believe how time has flown by this year.  For us, November is the time of Bonfire night. We love the firework displays, the smell of smoke and roasting chestnuts and the glitter of sparklers. […]
4 Christmas Photo Shoot Ideas For Family Photographers

4 Christmas Photo Shoot Ideas For Family Photographers

Christmas is a prime time for family photographers to boost bookings and sales, as well as increase client numbers. Here are four Christmas photo shoot ideas that you could offer as a family or newborn photographer. Related posts: Milestones You Could Offer For Baby’s Second Year 3 Back To School Photo Shoot Ideas Preparing Your […]
Moodboard: October Family

Moodboard: October Family

October family portraits finish off this month’s set of mood boards. We love the colours and locations used this month. Again, this is the perfect opportunity for families to get some beautiful portraits outside in that hugely desirable golden light. This could be playing in a local park, visiting a local pick-your-own pumpkin patch, taking […]
Christmas Page Sets 2017!

Christmas Page Sets 2017!

After multiple requests, we are back with this years’ Christmas page sets. Our page sets are slightly different to previous years but are still designed to boost sales, bookings and website traffic.  Related posts: Mother’s Day Page Sets 2017! Preparing Your Business For Father’s Day The Ultimate Christmas Checklist For Your Business Graduation & Prom […]

New Search Update

There is now a dropdown “Search Type” with options of “normal” (set as default) and “bib mode”. This replaces the previous “Search Type” of automatically entering into bib mode if the custom search instructions contained “number”. We’ve set all current values to match the prior functionality so if your custom instructions contained “number” then we […]
Freelancing

Freelancing

Freelancing is becoming more and more popular. The likelihood is that we, as photographers, do our fair share of freelancing. But do we rely on other freelancers to enhance our business, freeing up our time to spend on business-critical matters? The UK economy and alternative working hours and locations for office-bound staff are evolving rapidly. […]
Moodboard: October Weddings

Moodboard: October Weddings

October weddings are lovely. They have that wonderful golden light, red and orange tints and of course, the iconic pumpkin and autumn leaves to play with.  We love how October weddings symbolise the change from summer weddings to winter weddings. This brings the opportunity for so many lovely new touches for a big day – […]
Why You Need An Online Gallery, Even If You’re Not Selling Online

Why You Need An Online Gallery, Even If You’re Not Selling Online

It has become increasingly popular for photographers, specialising in certain genres, to conduct in-person sales. Generally, those that conduct in-person sales specialise in work that is more one-to-one. This tends to work very well, as you are tapping into the emotion of the subject. However, there’s still a definite benefit for uploading those images to an online gallery […]
Moodboard: October Engagements

Moodboard: October Engagements

October engagements are wonderfully colourful and filled with such beautiful, warm light. We love the feel of October pre-wedding shoots – the way it’s still possible for couples to wear thinner layers, but there’s also the opportunity to get some really cosy images too.  There are lots of opportunities for October couples to get some […]
Newsletters

Newsletters

Newsletters drop into my inbox far too frequently. Many go unread, but there are few which I always read – either right away, or I store in a safe place for reading later. The word on the marketing street for the last few years has been content, content and more content. This is a catch-all […]