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Sales: Product And Pricing

Posted on August 4, 2014 by Rich under Business, Sales and Marketing

In the first of our series of sales blogs, we take a look a the important issue of product and pricing. They’re two key elements in the traditional 4 Ps of the marketing mix; price, product, promotion and place. We will look at: Defining the product offer Correct and competitive pricing Bespoke service pricing Assessing […]

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