We hope you are enjoying the new Father’s Day page sets and that you feel fully prepared for the increase in bookings and sales heading your way. Today we are also releasing our new Father’s Day email banner and social media banner, as well as a few helpful tips and tricks to boost your marketing even more.
Think of the last time you bought a product or booked a service online. Where did your search start? If you’re like most potential customers, probably with a little bit of research followed by a good look at some customer reviews. Why? Because reviews are personal and real. They are not published by the company selling the product or offering the service, they are not written by a professional or exaggerated with marketing lingo in any way. They are written by people just like you. For this reason, we tend to trust customer testimonials more than anything else. They’re also great for your search engine optimisation, so how do you get your customers to review your business?
The buying environment, essentially your shop window, creates the mood for your customer. Added to that, the energy you convey when dealing with prospective customers is also massively important in creating that atmosphere of conveyed expertise, one that will help secure the sale. A market trader with a loud hailer, you are not. A nuanced and learned member of your profession you are.
I know we’ve spoken about how to improve client communication before but I wanted to cover what, to me, are the main foundation blocks of great client communication. Yes, client communication is fundamentally talking to clients on a regular basis, but in my opinion it is far more than that. So here are my five foundation blocks to great client communication.
Happy Friday everyone! We have just released our Father’s Day page set for 2016. The new page set is completely customisable so you can alter it to suit your business and customer needs. It’s absolutely fine for you to use the images displayed in the example page set however it’s best if you change them to represent your own work. This will give your customer a great example of what they are investing in and also show your individual style.
We’ve given two offer ideas to help you get started including a family portrait session and a new dad baby package. These are designed to give you some inspiration that can then be altered to suit your business specialities.
It’s incredibly easy to install the Father’s Day page sets. so check it out now and get those offers out there. It’s never too early to start selling!