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Brand Audit: Content

Posted on February 3, 2017 by Elsa under Business, Inspiration, Sales and Marketing

Tweet We’re continuing with the brand audit series today, focusing on content. After you’ve established your business goals and revisited your services and process, it’s time to move on to the content of your web pages. These also need to align with your business targets

The Importance of a Brand Audit

Posted on January 12, 2017 by Elsa under Business, Photographers Websites, Sales and Marketing, Social Media and Blogging, Websites and SEO

Tweet Think of your brand as a living, breathing thing. It has a personality and characteristics which are completely unique to itself. Over time, you can watch your brand grow and guide it to achieve its full potential. However, if your brand begins to deviate from that path, then your business could start to suffer.  […]

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