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Marketing: Customer service

Posted on September 1, 2014 by Rich under Business, Sales and Marketing

Tweet The blurred lines with sales are unavoidable and today’s marketing function in all business has a large ROI (return on investment) price tag attached to it. It is pointless creating a wonderful shop front if there is no incentive or even footfall to pass it by. As with most things, simple communication is often […]

Marketing: Defining Your Business

Posted on July 21, 2014 by Rich under Business, Sales and Marketing

TweetIn the first of a series of marketing blogs, which are designed to help your business flourish, we firstly look at ‘Defining your business’ • Identify your market  • Differentiate from the competition  • Target that market • Goal-setting  This may sound very simple but: can you actually define your business concisely and do you know […]

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