News & Stuff | Photography and Business Blog | Theimagefile


How To Get The Quintessential Instagram Feed


Instagram is currently the fastest growing social media platform. It was started as a simple photo sharing app but has now grown to support a community of over 300 million brands and consumers. Pretty ridiculous right? For business owners, bloggers and creatives it’s one of the best and easiest ways of engaging with followers. Through likes, follows and comments an active audience isn’t far away. 

Since Instagram is solely based on visual content, it’s important to have a professional and branded feed. We’re all drawn to those accounts that have seamless, beautiful images that are completely engaging yet have a consistent feel throughout. But how do you get that quintessential Instagram look yourself? Here are a few tips and tricks to help you get started. 


New Father’s Day Page Set!

Fathers day page set ready

Happy Friday everyone! We have just released our Father’s Day page set for 2016. The new page set is completely customisable so you can alter it to suit your business and customer needs. It’s absolutely fine for you to use the images displayed in the example page set however it’s best if you change them to represent your own work. This will give your customer a great example of what they are investing in and also show your individual style.

We’ve given two offer ideas to help you get started including a family portrait session and a new dad baby package. These are designed to give you some inspiration that can then be altered to suit your business specialities.

It’s incredibly easy to install the Father’s Day page sets. so check it out now and get those offers out there. It’s never too early to start selling!


7 Ways To Create A Buzz Around Your Business

7 Ways To Create A Buzz Around Your Business


With Black Friday tomorrow and Christmas looming many of us are starting to feel the burn when it comes to business. It really is ‘nose to the grind stone’ time and we’ve had a lot of support queries over the past couple of days on how to set up last minute offers, the best ways to create a buzz and how to boost sales over the festive season. So here are seven things you can do over the next twelve months to guarantee success this time next year.


6 Ways To Obtain More Customers

6 Ways To Obtain More Customers |

We all know that in order to grow our businesses, we need to grow our customer base. But finding the time to round up new customers can be a bit of a challenge. What you need is a strategy that helps attract more customers without a load more work. Here are six easy ways to help boost your customer base!


How To Avoid An “Abandoned Shopping Cart”

How to avoid an abandonned shopping cart

Hello all! You’re probably guilty of doing this – you add an item to a shopping cart, start the checkout purchase and then back out for some reason. Well you are not alone. According to the Baymard Institute the average online abandonment rate is about 68 percent! Abandoning a shopping cart can happen for many reasons, however a recent study conducted by the website testing provider Visual Website Optimizer (VWO) found that the most common reason for abandoning an online shopping cart was unexpected shipping costs. This can deter 28% of online shoppers from completing their purchase. Another 23% mentioned that they would abandon their cart if it required them to create a new user account while 16% wouldn’t follow through with a purchase if they were just “conducting research” or like me due to appalling mental arithmetic skills use the shopping cart to simply add up a wishlist.


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