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12 Ways To Ensure You’re Successful On Black Friday

12 ways to ensure you are successful on black friday

Black Friday and Cyber Monday are tremendous opportunities for your business to make money. According to TechRadar, Black Friday 2015 is projected to be the biggest day of spending on the Internet – EVER. Running a successful Black Friday and Cyber Monday campaign can be overwhelming and stressful. So here are twelve ways to ensure that your business prospers during the Christmas break.

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Marketing Plans: The Beginners Guide

Marketing Plans

Hello friends! We need to talk….we need to talk about marketing plans. I know, I know many of you will have heard of them, read about them even, but I’m willing to bet very few of you have actually written one. It’s okay, you’re not alone. It’s amazing how many businesses think that having no marketing plan is no big deal. But let me tell you people, it is a big deal.

Now marketing plans can look a little intimidating and like a whole lot of work from the outside, but honestly you probably have all the relevant info already. Even so, we’ve been super helpful and written a comprehensive beginner’s guide to what a marketing plan is, why you need one and how to get started. So let’s do this!

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Is Your Message Being Heard?

Promotions are a part of every small business’ marketing plan. They are a way of encouraging purchases from past clients, reeling in new customers and boosting sales during slow periods. However, traditional marketing can be expensive for a small business…that’s where Internet marketing comes in!

Internet marketing is a great way for small businesses to market their offers to a larger public. The Internet creates a level playing field where products and services can be promoted to millions of people every day at relatively low or non-existent costs!

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Promoting Your Business Online!

Following on from our article “Refresh Your Business!” we have combined the last two business goals; promoting a business more and increasing communication with customers. Every business regardless of size or industry needs to promote and market their services to a customer base. However, it can be hard knowing which promotion route to take. This article focuses on how to best promote your business online through email and social media.

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Selling & Marketing Within Automated Emails

We all know that word of mouth referrals and returning customers are a great source of business if you can get it to work for you.  So how do you get your customer to come back or pass on your details to their friends and family? By adding eye-catching banners within your automated Invoice emails you can prompt your existing customers to talk about you on their Facebook page, Twitter feed, join your Mailing List for new promotions, make another order, or view a different area of your work.

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