We’re back with the sixth part of our brand audit series! Once you have audited your site’s content and functionality, the next step is to review your search engine optimisation. In this part, our aim is to edit, check and clean up any SEO that you have done in the past so that it is working for your business today.
As we talked about off-site SEO the other week (what you and others do away from your site to boost your optimisation) this post is going to focus on tidying up your on-site SEO.
Off-site search engine optimisation isn’t just about links. There’s more to it than that. As online business owners, we tend to focus our efforts solely on on-site SEO, but we shouldn’t stop there. To a large extent, the things that now matter most to Google happen away from your website.
Search engine optimisation can seem a daunting prospect, especially when you’re not sure where to start or the best way to approach the search engines. However, if you can develop a basic understanding of off-site optimisation then you’ll already be on the road to off-site SEO success.
This article is written and provided by customer support and content manager for TextMagic – Alexa Lemzy. We’re thrilled to share her eight powerful communication tools for the small business. Thank you for sharing your insights and knowledge with us!
Studies show that, with today’s technology, collaboration from a distance can be nearly as effective as face-to-face communication. Additionally, the number of virtual workers is steadily increasing across the globe. If you’re not already sharing your workload with someone in another office, another town, or another hemisphere, you will be soon. It’s time to learn how to leverage technology to make the most of your work experience.
Even if you’re not working within a virtual team, modern communication tools can make your current small business projects more productive. Here is a list of cutting-edge internal communication tools to help you collaborate more effectively at work, starting today.
Social media is one of the most popular business marketing tools in the world. Thousands of businesses use social media as a way of marketing, advertising and promoting their business for free, to millions of people at one time. However for many small business owners, or those of us that are a little less “techy”, the idea of starting out on social media can be a bit overwhelming. That’s why we’ve started the social media service!