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Photokina 2020 – cancelled

Posted on March 19, 2020 by theimagefile under News

Another photography show bites the dust – Koelnmesse GmbH who organise the international photographic show every two years in Germany announced that the Photokina 2020 show is cancelled in light of the current pandemic. There are no plans to reschedule the show this year, so the next Photokina will be in 2022.

The Buying Environment

Posted on May 9, 2016 by Rich under Business, Sales and Marketing

The buying environment, essentially your shop window, creates the mood for your customer. Added to that, the energy you convey when dealing with prospective customers is also massively important in creating that atmosphere of conveyed expertise, one that will help secure the sale. A market trader with a loud hailer, you are not. A nuanced […]

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