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Posted on June 27, 2019 by Rich under Business, Sales and Marketing

TweetSales, everyone loves a sale right? Many of us creatives are not natural promoters or business people for that matter. Funny that. However, if you can turn your creative talents to the commercial side of the game and flourish. You have heard of creative accounting, right?! All it takes is a little lateral thinking across […]

3 Ways To Promote and Market Your Wedding Photography Business

Posted on June 21, 2018 by Elsa under Business, Inspiration, Sales and Marketing, Seasonal Marketing Ideas, Websites and SEO

TweetThe wedding photography industry has changed massively over the past 20 years, not only in terms of camera kit but also in photographic style. However, there is one way in which old-school methods still work – promotion and marketing. Most wedding photographers still get future bookings by attending wedding fairs and via word of mouth. 

8 Ways To Prepare Your Business For Christmas

Posted on November 13, 2017 by Elsa under Business, Sales and Marketing, Seasonal Marketing Ideas, Social Media and Blogging, Websites and SEO

Tweet There aren’t many weeks between now and Christmas. Hard to believe I know. Christmas is a hectic time of year for everyone – even the list-aholics amongst us. It can be tricky to keep track of everything that needs to be done, from customer orders and enquiries to all our own festive plans this season.  […]

3 Easter Marketing Ideas For Small Businesses

Posted on March 24, 2017 by Elsa under Business, Inspiration, Sales and Marketing, Seasonal Marketing Ideas

Tweet Easter is a great opportunity for you to place your business at the forefront of your customers’ minds. If you take the time and effort to come up with a creative promotional strategy you can:  Promote and get your business noticed by potential clients.  Drive traffic to your website.  Convert visitors into actual buyers.  […]

Brand Audit: Email Marketing

Posted on March 3, 2017 by Elsa under Business, Inspiration, Sales and Marketing

Tweet You may think that email marketing isn’t important enough to have its own part in the audit, but it in fact, has several facets that need to be addressed. Since the audit’s aim is to help you focus on your current situation and how you can improve and streamline it, we wanted to focus […]