Tweet Father’s Day isn’t many weeks away so it’s time to start promoting our offers and discounts so that we can increase sales and bookings. But how are you going to tell people about your new offer or discount? Here are five ways to promote your Father’s Day offer.
Tweet Facebook is now more than just a meeting place for friends and has developed into a venue for businesses to market themselves through interaction with customers and promotion. We have five ways of marketing your small business on the platform.
Tweet In some ways, discounting is a pricing concept but really, it’s a marketing concept too. When thinking about using discounts, consider how this discount compares to other promotional marketing strategies that you could implement, for example; promoting products and services on your blog and social media accounts or offering a free gift with purchases […]
Tweet The holiday periods and unique seasonal events provide moments when we as a society are on alert for ideas and opportunities to show our creativity. This often comes in the form of decorations, gifts and accessorising or reinventing things we already own. This creativity is an opportunity for photographers to provide ideas and incentivise […]
Tweet The Marketing Mix: Promotion Don’t think of yourself as a photographer, think of yourself as a marketer of photographic products and services. You may be the best photographer in the world but without investment from you in marketing to help raise awareness of your business, it will be sadly doomed to failure.