Discounting
TweetDiscounting is a difficult strategy to get right, but powerful if done correctly. Discounting too much can devalue your product. Too little discounting may result in you losing out on business.
Business Review: Networking
Tweet Networking is often associated with the corporate world and tends to conjure up an image of high-flyers in business suits trying to move up the ranks and rub shoulders with other influential members of the industry. However, networking is an area that should be used by anyone with a business, including the self-employed small […]
Discounting
Tweet Discounting, ah, good old discounting! On the face of it, such a simple concept but it is amazing how poorly it can be used. And what a negative knock-on effect this has on your business. Discounting done right is powerful. The respect for your way of doing business will grow and word will spread. […]
One Super-Easy Way To Triple Your Inquiries
Tweet Today I wanted to talk about one super-easy way you could triple your inquiries and provide a more positive client experience. Every email or phone call is an opportunity to provide a great client experience. However, if you are unfortunately unable to work with that client it can be hard to give an amazing impression. […]
Sales promotions!
Tweet Sales promotions – using time and excitement! We’ve talked plenty about relationships and the benefits of long-term building but what about the street market skills, the flashy sales tactics and short-term wonder? This is just as important to your sales strategy in terms of revenue and it will sometimes lead to strong, long-term clients. […]