TweetWhile Black Friday is generally a day for retail stores to thrive and Cyber Monday is one of the most successful days for online sellers, Small Business Saturday (5 December) is intended to help boost sales for small businesses. This year, more than ever before, there has been a huge shift in focus to the […]
Tweet The Internet is growing all the time. In 2013 Google produced a publication explaining the steps it took to decide where websites appeared in the search results. At that time it said that the web was made up of “over 30 trillion individual pages”. Last year in November 2017 there were roughly 130 trillion pages. […]
Tweet Facebook is now more than just a meeting place for friends and has developed into a venue for businesses to market themselves through interaction with customers and promotion. We have five ways of marketing your small business on the platform.
Tweet Last week, we spoke about getting your business on Facebook and the benefits of doing so. But, once you have your Facebook page set up, what should you post? What type of post gets the best engagement? And what kind of posts would work best for your audience? We’ve included a list of seven […]
Tweet Creating a robust and well thought out marketing plan for 2018 will particularly relevant for all businesses. Especially photographers! 2018 will undoubtedly be very challenging. The number of photographers without a marketing plan is staggering. Think of yourself not as a photographer, but as a marketer of a photographic business. Everything you do should […]