News & Stuff | Photography and Business Blog | Theimagefile


A Guide To Off-Site SEO

Off-site search engine optimisation isn’t just about links. There’s more to it than that. As online business owners, we tend to focus our efforts solely on on-site SEO, but we shouldn’t stop there. To a large extent, the things that now matter most to Google happen away from your website. 

Search engine optimisation can seem a daunting prospect, especially when you’re not sure where to start or the best way to approach the search engines. However, if you can develop a basic understanding of off-site optimisation then you’ll already be on the road to off-site SEO success. 


The Beginner’s Guide To Instagram


Today we wanted to provide you with a comprehensive beginner’s guide to one of the rising stars of the social media world; Instagram. Instagram is an online mobile photo and video sharing channel that allows you to create and share memories with your followers via your smartphone. It’s a fairly new social network, having only been around for just over five years, yet it’s potential was recognised as early as 2012 when Facebook bought the network for $1 billion. Since then the network has grown and expanded exponentially. With more users than Twitter and it’s only focus on visual content, it has become one of the go-o social media tools for individuals, creatives and businesses alike. 


How To Use Facebook For Business

How To Use Facebook For Business

We hope you are all having a productive and happy week. Today we wanted to give you a comprehensive guide to one of the biggest social media platforms in the world; Facebook. Facebook is the social network that many businesses have a love-hate relationship. Facebook is great because it’s one of the most popular social platforms in the world and therefore allows you to reach a lot of people, and it’s a social network that those of us who aren’t so techy feel comfortable using. However, many people dislike the platform because it tends to be full of ads and has become harder and harder to reach your audience without paying for Facebook advertising. But this shouldn’t deter you, because we’re going to tell you everything you need to know about getting Facebook to work for your business.


So You Want To Be A Nursery Photographer…

So you want to be a nursery photographer...

Many people think that a nursery school photographer and a school photographer are the same thing. But the workflows are very different. As a nursery school (also known as a toddler group) photographer you will be photographing children under the age of five in their school environment. Unlike primary and secondary schools, toddler groups tend to cater to a small number of children and are privately owned. Also, a nursery school photo shoot tends to be organised on a first-come-first-served basis rather than as regimented production line. This is typically because children attend the toddler group either in the morning or afternoon.


New Font Awesome Feature


Font Awesome provide lovely classic icons that can be added simply and effectively to your web pages. There are hundreds available from social media icons to activity icons to workflow icons and all have a seamless, classic design that would suit any industry, style or audience.

It’s really easy to add Font Awesome to your web pages in the text editor area, check out our help article or watch the tutorial!

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